When it comes to SEO, blogging is a must. You want to communicate what you know and how you can help your visitor with whatever it is you are offering.
Did you like that last comment?
Do you know WHY you liked it? In a word, "YOU"!
The most important keyword you can have in a blog post or twitter post is the word “You”. “You” makes the post familiar. Using generic words like them, they, us, me and I are not as charismatic.
Make your articles focused on the reader, not the writer OR the product. You can only motivate your reader when they think you are talking directly to them.
Let’s be honest, people are basically interested in fulfilling their own needs. If you don’t appease them, aren’t interesting to them, offering them value, they will not be back, they will find that post that does.
So, you change your post to be directed to the reader. What happens? YOU become the next viral buzz!
Next time you blog, before you post it, count the numbers of “you” words. Count the “I” and “me” words and adjust. Make the post about and for your reader.
More Information on SEO Co-op
Two Most Important Blog Words
Thursday, July 1, 2010
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