Wednesday, July 28, 2010

Be Prepared for Success with SEO

When you are ready to take that step of getting your web site, take into consideration the following items.  Not only will it help keep you focused, but helps your web site builder work his SEO Magic!
  1. What is your Niche?  It doesn't matter if you are selling houses or home made canned goods, know your audience and what they need.  Keep your keywords focused on what you have to offer.
  2. Prepare your web copy.  It's never a good idea to let your web developer fill in the words on your site.  Your web designer should make your site appealing, and focused on your product or service.  Take to time to write up what you want on each page.  Keep in mind your keywords!
  3. Have a logo!  If you have one, use it.  If not, have one created by your web site developer or a logo company.  There are many online and many are very reasonable.
  4. K.I.S.S.  Seriously, Keep It Super Simple.  You don't want to have so much happening on your homepage that your visitors get scared to go deeper.  
  5. Other Links.  If you already have a blog, twitter or facebook account about your product/service, make sure and let your web site designer know.  These can easily be linked to your new web site and help add credibility.
  6. SEO Marketing.  If your web site developer doesn't do SEO, or Search Engine Optimization, you are not going to be easy to find.  If you like their work but they don't offer SEO, you might wont to hire someone or do it yourself with the help of others.
Your web site developer should be as excited about your new web site as you are.  Following the above suggestions will have you both on the same page.

About the Author:  Rob Waibel has been a web developer for over 15 years.  He focuses on the client and their needs.  Find out more here...

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