Monday, June 21, 2010

Social Media = Abundance of Customers?

In 1989, "Field of Dreams" gave us that great quote, "If you build it, he will come." Since then, we have metamorphosed it up a little to "If you build it, THEY will come." In the world of the internet, this is not all the time the case.


First off, if you just built your website for your business, getting noticed can take a while. So what do you do? Build connections!

This takes handiwork on your part. Doesn't matter what type of business you have, you will need to get your hands dirty to connect and converse. Connecting to people is as simple as joining Twitter, Facebook, LinkedIn, Youtube, Myspace, Tagged... Anywhere people cluster online, you want to be there.

Ok, you got your pages up in the civil areas, now what? Simple, talk to everybody! Check out their profiles, posts, what activities they play, learn about and talk about these things. Basically, pay attention to them.

Now the hook is set, offer tips, howto's, videos, blog posts. Show them how you can assist them and bring benefit to their life.

GIVE, Give, give. Give them a bite of what you have. Make them unable to say “No Thanks”, but instead say “More please and can I tell my friends about you?” Hook is set and you have reeled them in. This does not mean you conclude, oh no, it means you are on the right track. Keep a good customer directory, share with them, keep your tips and howto’s coming.

Need more info?  We too are here to help.

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